Daniel García is the founder of OrigenUP, a digital marketing agency focused on winning clients through inbound channels. He has spent over a decade helping businesses in every sector get more requests, calls and meetings, and he built OrigenUP with a clear idea: an agency should charge for results, not hours.
His work revolves around a handful of channels he masters end to end: Google Ads and Meta Ads to capture demand with a controlled cost per lead, SEO to attract traffic that actually buys, conversion-focused web design so that traffic doesn't stall halfway, and follow-up automation so no opportunity ever cools off or slips through the cracks.
He writes every blog article from the day-to-day practice of real campaigns, not from textbook theory. He cares about what can be measured: how to structure a Google Ads account to lower cost per lead, how to read which channel brings the highest-billing clients, or how to build an acquisition system that runs almost on its own. Everything he shares he has tested first with real budget on the table.
His way of working is direct and free of fluff: he defines what a result means for each business, builds the system, measures it every week and adjusts with real data. He works mainly with SMEs and service businesses that want to grow with measurable marketing, more quote requests, lower cost per lead and more revenue, and he would rather show numbers on the table than pretty reports and empty impressions.
His articles
Daniel is preparing his first guides. He'll soon publish real digital-acquisition case studies here.